In one post I’m about to bring down the site’s integ a peg!
But before you go ape shit with me… I’m doing this cause our industry is so hot to produce the next big viral campaign and clients think that its going to help boost their presence online. Truth is most viral campaigns don’t get to their viral status cause it fails to do a lot of things.Such as, bringing out the brands true essence; so basically doing viral strategies that don’t fit the brand or the target they wish to communicate to. Then you have failure in offering relevant extensions to promote the campaign; sometimes executives push to promote the brand more than the campaign, forgetting that the campaign should do the job of promoting the brand.
And lastly and what I’m trying to show with this video… you have to have good viral content! Meaning, it would have to be something other people would like to pass around cause its meaningful, funny and relevant to them and they think other people would feel the same way about it, but also be proud that they spread it around.
Dinner Date from Amir on Vimeo.So now you’re prolly bored of TV and just about run-out of shows to download! Well consider yourself saved :)This new online series Jake and Amir (Barely even comedy) is going to make you laugh, cry and sometimes smirk in discomfort. It is really worth the few minutes of break you have during your workday. Its going to be the next big hit, I tell you, a hit!Watch Jake and Amir.
If you were a geek, or a budding geek, back in the 80s, then you knew about Max Headroom. He not only hawked C-c-c-coke in commercials, but in 1987, for one short year, he had his own dystopian television show that felt like a cyberpunk rendition of Brazil.
Channel 4 in the UK has brought Maximum Headroom back, sort of. He’s a rambling geriatric, being wheeled around in an old television set by a large, British caregiver. Max continuously babbles in stuttered samples as he is bathed, taken on slow-moving tours, and wheeled to the beach to stare at the sea.
The premise: Max Headroom was ready for all things digital 20 years ago, and now Channel 4 is going the same route. The ad is a bit jarring and abrasive, but then again, wasn’t Max Headroom always that way?
It only makes sense that Kidrobot, purvayers of all things quirky and vinyl, would provide geek parents with another excuse to buy more toys. Come November 21st of 2007, look for Kidrobot [hearts] Yo Gabba Gabba figures, as well as some kiddie hoodies. Just in time for your (or your kids’) Christmas list.
I’m always on the looking for talented people who make ad guys appear to know what they’re doing (I need all the help I can get). Bite Animation are one of those crews. They’re a small motion graphics & design studio in Johannesburg who’ve done some impressive work for some very picky creatives. They’ve just relaunched their website so go visit them. If you’re a fan of heavily layered illustration you’ll enjoy the experience.
If you haven’t seen the work of Space Coyote yet, you probably will soon. The anime renditions of the entire Simpsons clan have started opening a few doors. These are essentially reverse caricatures, or re-caricatures, pulling the main identifying features from one genre to another. Space Coyote is very good at this, and continues to draw Matt Groening characters, as well as other well known and stylistic cartoon icons like Calvin and Hobbes.
Yann is a French digital designer plying his trade in NYC. His character design is totally charming and he’s made them available as desktop downloads. As I was digging through his work I found his Product & Interface Design page, projects he does in his spare time because he apparently can’t help but try and make the world a better place. And we have nothing but respect for people who design a better iPod like object.
I have never seen Arrested Development. It is one of those shows I will probably gorge on during the summer television hiatus. But I always thought, based on it’s intense fan base, that it would be the perfect show to take onto the internet, and let the fans support it. That hasn’t been done yet, but CBS is trying an interesting experiment with Clark and Michael, an online only show staring Michael Cera (from Arrested Development) and Clark Duke.
It has an Office-like documentary style, and feels ad-lib like Curb Your Enthusiasm. These young actors are going to build a rapid and rabid fan base if they keep this up. It doesn’t feel like a big network is interfering with the style or humour (yet). My only complaint is that I can’t download this and watch it on my iPod. There is no where to subscribe to the show, other than YouTube or iFilm, which don’t have portable options.
If this is the new face of sitcoms, than sign me up. I’ll take a Larry David format over Jim Belushi any day of the week.
